simple.
0->1 Product Designer who designs B2B and B2C products across the full journey, from understanding the problem to launching the solution.
From complex platform flows to the smallest interaction details, my work spans recruitment SaaS, fintech, AI, and e-commerce. I keep asking “what happens if?” until edge cases stop surprising everyone.
Selected work
A multi-client enterprise recruiting platform unifying jobs, candidates, sourcing, communication and analytics — designed from zero into a scalable, responsive product.
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Enterprise design system built on Figma variables, semantic tokens, responsive patterns and reusable components — cutting developer clarification queries by 40%.
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0–1 tax filing and compliance platform simplifying GST/TDS workflows, client management and reporting for 120+ business clients.
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Architecture-focused discovery and e-commerce connecting designers with competitions, content and opportunities — +30% engagement, +25% listings.
View case study ↗More work
An iPad-first workspace for musicians managing 2,800+ songs, setlists, lyrics and live performance.
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Designed a family-focused product that turns screen-time management into healthier, more engaging habits.
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Designed a personalized skincare experience that guides users to the right products and routines.
View case study ↗Simple where it matters.
I work on products where the logic gets complicated fast, from multi-role enterprise platforms and financial workflows to design systems and AI-assisted experiences. I find the structure underneath that complexity and turn it into something people can understand and use.
Let’s make complexity simple. useful.
Open to senior product design roles — especially enterprise systems, AI-assisted workflows, fintech, and products where design systems matter.